Ramp


Source

People trust people.


You're not trusting a company.  You're trusting Calvin.
And that trust is sticky as hell.


Should I send these straight to you?


GOBSMACKED is my weekly newsletter exploring copywriting through personal experiences and what we’re seeing in the wild. 

(Almost) every Monday, I share observations on creative work, copywriting trends, and advertising, along with a handful of pretty examples.

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