COPYWRITINGTHATSLAPS.COM scours the far-flung corners of the physical and digital world to bring you unordinary copywriting samples that absolutely slapppp. This entity is curated weekly by JONAH MALIN, and serves as an extension of the GOBSMACKED.WORLD universe. 







Values-based copywriting.


Laundry is supposed to be background noise. Chore-core. A thing you do out of necessity.

Musewash flips the script and whispers something wild in your ear:
This is the most intimate thing you do all week.

Think about it.

What else affects how we show up to everything, every single day: the scent we carry into meetings, the softness we share in a hug, the pillowcase we press against our cheek.

Not your skincare. Not your food. Not your coffee. Your detergent.

Musewash doesn't just clean your clothes, it reframes the ritual, planting the idea that laundry might actually matter deeply.

This is values-based copywriting at its best. Selling not the product, but the significance behind it.

Because something that touches us so intimately should be chosen with care.




SUBMIT

Think you can sling pretty prose with the best of ‘em? Send me your work and you just might earn an eternal spot on COPYWRITINGTHATSLAPS.COM, a newsletter feature, and an opportunity to give us the story behind the words with a link to your site...
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I’ll slip a handpicked collection + micro-lesson into your inbox (almost) every Monday. 

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