Curated daily by Jonah Malin, Senior Copywriter based in Chicago.
WHAT?
COPYWRITINGTHATSLAPS.COM is a free resource library for creative folk to find inspiration, learn the craft, and admire damn good writing. It’s the sweet lovechild of a weekly newsletter, GOBSMACKED
Why?
The available copywriting resources out there feel basic, overpriced, or a carbon copy of each other featuring the same handful of lessons from Ogilvy.
I made COPYWRITINGTHATSLAPS.COM to showcase real work, found in the wild, that made me stop scrolling, walking, or thinking and feel something.
Some of it’s sharp. Some of it’s weird. All of it earns its spot. And, while there are a few classics, I’m mostly hunting down newer, timely examples you hopefully haven’t seen before.
Think you can sling pretty prose with the best of ‘em? Send me your work and you just might earn an eternal spot on COPYWRITINGTHATSLAPS.COM, a newsletter feature, and an opportunity to give us the story behind the words with a link to your portfolio.